Master Growth Marketing, Analytics & AI in 8 Weeks
Learn how to run data-driven campaigns, analyze results like a pro, and leverage AI tools to scale growth. Build real projects, gain in-demand skills, and walk away with a portfolio that proves your expertise.
- 8 Modules
- Beginner & Professionals
- Live Classes
- Quizzes
- 8 Weeks
Who This Program Is For
This program is designed for:
- Marketers who want to add data and analytics skills to their toolkit.
- Aspiring Analysts looking for hands-on experience with GA4, GTM, SQL, and dashboards.
- Startup Founders who want to understand how paid media and AI can scale their businesses.
- Career Changers who want to break into growth marketing, analytics, or AI-driven growth roles.
Program Structure
Week 1: Growth Marketing Foundations
- What growth marketing actually means — and how it differs from traditional marketing
- The growth funnel: Acquisition, Activation, Retention, Revenue, Referral (AARRR)
- Core KPIs every marketer must track from day one
- Setting up your analytics mindset — data-driven vs data-informed
- Tools overview: GA4, GTM, Looker Studio, Meta Business Manager
Week 2: Analytics Setup & Tracking (GA4, GTM)
- GA4 account setup and property configuration from scratch
- Google Tag Manager — installing GTM and firing your first tags
- Setting up events and conversions in GA4
- Understanding attribution models and what they mean for your reporting
- Your first GA4 report — reading the data like a professional
Week 3: Paid Media Campaigns (Google Ads & Meta Ads)
- Google Ads account structure — campaigns, ad groups, keywords
- Writing search ads that convert — copy, extensions, and quality score
- Meta Ads Manager — campaign objectives, audiences, and placements
- Budget management and bidding strategies explained simply
- Reading your paid media data — what to optimise and when
Week 4: Conversion Optimization & Landing Pages
- What is CRO and why most marketers ignore it at their peril
- The anatomy of a high-converting landing page
- A/B testing — designing experiments, running tests, reading results
- Funnel analysis — finding and fixing your biggest conversion leaks
- Heatmaps and session recording tools — seeing what users actually do
Week 5: Lifecycle Email Marketing & Automation
- Email marketing fundamentals — lists, segments, and deliverability
- Designing email sequences for welcome, nurture, and re-engagement
- Marketing automation with HubSpot — building your first workflow
- Measuring email performance — open rates, CTR, and revenue attribution
- AI tools for email personalisation and content generation
Week 6: Data Analytics & Dashboards (Looker Studio)
- Connecting your data sources — GA4, Google Ads, Meta into one place
- Building your first marketing dashboard in Looker Studio
- Visualising data for non-technical stakeholders and clients
- Telling a story with data — from numbers to decisions
- SQL basics for marketers — querying data without a developer
Week 7: AI for Marketing & Growth
- How AI is reshaping digital marketing in 2026 and beyond
- AI tools for research, content, targeting, and campaign optimisation
- Using ChatGPT, Claude, and Gemini as marketing assistants
- Building an AI-enhanced marketing workflow that saves hours every week
- AI ethics — what to use, what to avoid, and how to stay credible
Week 8: Capstone Project & Presentation
- Build a full Growth Marketing Plan for a real or sample business
- Present your plan to the cohort — get live feedback from instructor and peers
- Analytics interview preparation — questions, frameworks, and answers
- Building your portfolio: what to include and how to present it
- Certificate of Completion — what it means and how to use it on LinkedIn
What You’ll Learn (Key Outcomes)
By the end of 8 weeks, you’ll:
- Run ROI-focused Google Ads and Meta campaigns.
- Build analytics setups in GA4 & Google Tag Manager
- Create dashboards and tell stories with data.
- Design lifecycle email journeys and automation flows.
- Use AI for campaign optimization, personalization, and chatbots.
- Present insights and strategies like a consultant.
Program Duration & Format
- 8 Weeks (Live + Self-Paced Content)
- Online Learning (with assignments & feedback)
- Small Cohort Sizes (so you get personal attention)
- MSc Artificial Intelligence & Data Science — University of Hull
- Optimizely Experimentation — Certified 2025
- 5,000+ Users Scaled at D2C
- Google Ads Certified — Search, Video & AI-Powered Ads
- HubSpot Email Marketing — Certified
- 5+ Years Agency Experience — SLS Bridge Solutions
- $50K+ Monthly Ad Spend Managed
Your Instructor
Sheriffdeen Soleye
Founder, SLS Bridge Solutions · Performance Marketer · Data Scientist
Sheriffdeen is a performance marketer and data scientist with 5+ years of hands-on experience consistently managing $50,000+ in monthly ad spend, delivering 3× ROAS for clients, and running 50+ A/B experiments across ecommerce, SaaS, and B2B brands.
He holds an MSc in Artificial Intelligence & Data Science from the University of Hull — giving him a rare combination of real-world marketing execution and deep analytical expertise that most agencies simply don’t have access to.
When you join this programme, you learn directly from our team — not pre-recorded theory from someone who’s never run a campaign. You get the frameworks, the tools, and the real-world judgement of a working operator who manages live client accounts every day and you can start applying the knowledge in your career or business directly.
Key Features
Built to be lived, not
watched
Hands-on Projects
Real-world briefs each week. Build a portfolio you can show clients and employers.
Live Mentorship
Weekly Zoom sessions with a working performance marketer. Recordings included.
Portfolio Creation
Leave with dashboards, ad campaigns, and a full Growth Plan capstone.
WhatsApp Student Community'
Private WhatsApp Student Community for sessions, resources and Q&A anytime.
Choose Your Plan
Transparent Pricing
Pay securely via card, bank transfer, USSD or mobile money. UK/International settles in GBP; Nigerian students settle in Naira.
Early Bird Offer for Cohort 2
Be one of the first 10 students to enrol on the Core Programme and save over 25%. Same full 8-week curriculum, live cohort, and WhatsApp Student Community — at the founding member price.
Starter Plan
For learners who want to explore before committing.
Free
- Access to selected recorded lessons (Growth Marketing Basics + Intro to Analytics)
- Community access (WhatsApp Student Community)
- 1 group Q&A session
Core Program
For professionals who want structured learning, mentorship, and portfolio projects.
- Full 8-week program (all modules: Paid Media, Analytics, AI)
- Mentorship support (office hours with you + guest experts)
- Capstone Project (real-world growth plan)
- Practical assignments with feedback
- Weekly live sessions + recordings
- Certificate of Completion
Pro Mentorship
For founders and entrepreneurs who want structured learning, mentorship, and direct business application.
- Everything in the Core Program
- 3x 1:1 mentorship sessions with a specialist (Growth Marketing, Analytics, or AI/ML, depending on your goal)
- Personalized feedback on real business data (ads, analytics, or AI use cases)
- Priority support in the student community
- Very limited slots
Once it’s full, it’s full. Secure your seat before the cohort closes.
FAQ
Common questions
What currency do I pay in?
UK and international students pay £199 in GBP; Nigerian students pay ₦150,000 in Naira. Both options are handled securely through Flutterwave — card, bank transfer, USSD or mobile money.
When does Cohort 2 start?
Saturday, 4th July 2026. Live sessions run weekly on Zoom (specific days and times announced before kickoff). All sessions are recorded.
Where does the community happen?
All students are added to our private WhatsApp Student Community’ where sessions are announced, resources are shared, and you can ask questions anytime.
Do I get a certificate?
Yes — students who complete the capstone project receive a Certificate of Completion you can add to LinkedIn.
What if I miss a live class?
Every session is recorded and shared in the WhatsApp community within 24 hours, alongside the slides and worksheets.
Cohort 2 starts 4th July 2026.
Backed by SLS Bridge’s real client work — not theory. Join the first cohort and learn growth, analytics and AI from a working operator.